Are you feeling nervous about your marketing videos? Perhaps you’re looking for a quick way to edit videos to get your campaign on the way? You’ll easily find a range of tools from the web that will give you high quality videos. Nevertheless, you want to easily align your video clips to your brand’s style without making too many mistakes along the way. Have a look at this video maker online and the range of templates to get you started. You’ll also be able to easily fix your videos and remove text from GIFs.
Maximising Your Video Maker Online
Not all of us plan to be video editor professionals who can do some advanced creative stuff. Most of the time, you just want a good campaign for your business and an effective video maker online. Although, you have to know how to leverage the tools available, including the following:
- Customise templates
- Choose stock media audio
- SEO and branding
- Script and go
Customise Templates
When you make a video, you can either start with one of the video templates from your video maker online. Alternatively, you can use your video creator to produce your own content. Sometimes, it’s worth keeping it simple for your first video. You’ll find that more online video editor tools allow you to easily customise any template. This saves you time and effort.
Choose Stock Media Audio
When you edit videos, you’ll soon learn that it isn’t easy to sync your music with the images. Instead, you can choose the right audio from your video maker online that will coordinate it automatically with your clips.
SEO and Branding
Anything you upload onto social media platforms needs to be optimised for search engines. Make sure you know your keywords and use them to search through the millions of templates that your free video maker offers. Moreover, create professional videos with the video editing options and choose the right combination of colours, brightness and contrast that suit your brand.
Script and Go
The key to producing stunning videos is to have a plan and a script. You’ll find it easier to film your content with fewer takes if you already know what you’re saying. This also makes it easier to edit with your online video editor.
5 Common Mistakes with A Video Editor
Many video maker online tools combine both a video maker with video editing capabilities. This makes the whole process of making your own videos simpler because you’re only working with one platform.
Either way, watch out for these common mistakes when video editing:
1- Mismatched Audio
On your video editing platform, you’ll usually have several audio timelines along with your visuals. It isn’t always easy to align them perfectly or to hear the difference. You’ll need to close your eyes and really focus on the voice and music tracks to check that they match. Use audio control to get them to align correctly.
2- Overuse of the Jump Cut
Many beginners overkill the jump cut effect with the video maker online. That’s because it’s easy to use and you’ll feel like a professional applying it. Nevertheless, it can make your final clips look jumpy.
3- Wrong Graphics
It sounds obvious but you should make sure that all your fonts, animated text and colours are consistent throughout your online videos. If not, it can make your final videos look messy. It’s also easy to get carried away with all the effects you’ll find on video editor tools. Although, remember that simple often works best.
4- Poor Transitions
Perhaps you’ve filmed various video clips that you now need to put together? You’ll need transitions for that so they don’t look jumpy. The timing is key for this one because if your transition doesn’t match up with the next clip, you’ll get a black screen. So, make sure that your transitions are just the right length or use your video editor to trim them.
5- No Planning
As always, planning is key when working with a video maker online. The more you plan, the less video editing you’ll have to do. Of course, we want things to be perfect but it’s ok to show your human side with tiny mistakes. Most people don’t notice them. So, get your script in place, memorise it the best you can and try not to stop filming every time you make a tiny mistake.
Final Thoughts on Editing Videos with A Video Maker Online
Working with a video maker online is both fun and effective. Always start with a plan and leverage the templates as much as possible to save you video editing time. When you do upload your own content, make sure you get your audio aligned properly and don’t overdo the effects or jump cuts. Make sure any taglines all look consistent and that your brand is clearly portrayed. Everything flows nicely from there.